Junk Kouture is a national contest which encourages young designers to create striking couture designs and impressive works of wearable art from everyday junk that would normally find its way into the bin. Sponsored by the Bank of Ireland, Junk Kouture aims to inspire and ignite passion in these teenagers while at the same time subtly educating them about the importance of recycling and reusing waste.
Designer Zoe Murdoch and model Lily Maxwell were selected for the Northern Regional Final which was held at the Helix Theatre, Dublin on Thursday 8th March. Models took to the runway showcasing 89 designs by young designers from across Ireland and Scotland. Bloomfield is delighted to announce that Zoe Murdoch’s design was selected as one of fifteen finalist progressing to the Grand Final at 3arena on 19th April.
Zoe’s design features repurposed hi-Vis jackets, nut, bolts and chains for her design inspired by the Drag community in Belfast entitled ‘Now you see me’. She tells us, “I was inspired by the juxtaposing of feminine materials against masculine shapes used by Balenciaga in his iconic reinvention of the feminine silhouette. I created this design with the message of stepping outside of the societal norms and stereotypes by combining the hyper-masculinised material of Hi-Vis with a traditionally feminised silhouette to allow the model to become “visible” for who they are.”
A host of Prizes will be awarded at the event including a the Bank of Ireland Enterprise Award, performance prize, most unusual material award. Regional winners will be announced and the overall Bank of Ireland Junk Kouture 2018 winner will be unveiled.
Bloomfield wish team ‘Now you see me’ every success for the Grand Final. Tickets for the event are available for purchase through Ticket Master from 15th March.